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	<title>katerinap@baasdigital.com, Author at BAAS DIGITAL</title>
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	<title>katerinap@baasdigital.com, Author at BAAS DIGITAL</title>
	<link>https://baasdigital.com/author/katerinapbaasdigital-com/</link>
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		<title>Success in e-commerce: An insight into our work for Bonusan with Google Ads​</title>
		<link>https://baasdigital.com/success-in-e-commerce-an-insight-into-our-work-for-bonusan-with-google-ads/</link>
					<comments>https://baasdigital.com/success-in-e-commerce-an-insight-into-our-work-for-bonusan-with-google-ads/#respond</comments>
		
		<dc:creator><![CDATA[katerinap@baasdigital.com]]></dc:creator>
		<pubDate>Wed, 29 Nov 2023 15:41:20 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[BAASDIGITAL]]></category>
		<category><![CDATA[Performance advertising]]></category>
		<guid isPermaLink="false">https://baasdigital.com/?p=120839</guid>

					<description><![CDATA[<p>​In today&#8217;s e-commerce advertising landscape, a Return on Advertising Spend (ROAS) of 21 via Google Ads stands out as a [&#8230;]</p>
<p>The post <a href="https://baasdigital.com/success-in-e-commerce-an-insight-into-our-work-for-bonusan-with-google-ads/">Success in e-commerce: An insight into our work for Bonusan with Google Ads​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-ccp-props="{&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559683&quot;:0,&quot;335559685&quot;:0,&quot;335559731&quot;:0,&quot;335559737&quot;:0,&quot;335562764&quot;:2,&quot;335562765&quot;:1,&quot;335562766&quot;:4,&quot;335562767&quot;:0,&quot;335562768&quot;:4,&quot;335562769&quot;:0}">​In today&#8217;s <strong>e-commerce</strong> advertising landscape, a <strong>Return on Advertising Spend (ROAS) of 21 via Google Ads</strong> stands out as a notable achievement. It&#8217;s a testament to meticulous planning and <strong>deep industry expertise</strong>. Learn more about our successful collaboration with<strong> Bonusan</strong>, a well-known manufacturer of <strong>vitamins and nutritional supplements</strong> based in the Netherlands, and the strategies and results that sealed their online success. ​</p>
<p style="text-align: center;"><strong>Strategy and Execution: the Two Pillars of Success​</strong></p>
<p>Imagine investing one unit and receiving a <strong>return of 21 units</strong>. This remarkable result was made possible by <strong>BAAS DIGITAL&#8217;s careful planning</strong> and <strong>adept technology implementation</strong>. Here&#8217;s how we achieved it:​</p>
<p>&#8211; Developed a <strong>strategically customized approach</strong> aligned with Bonusan&#8217;s unique assets and objectives.​</p>
<p>&#8211; Implemented <strong>targeted Google Ads campaigns</strong> to maximize reach and impact.​</p>
<p>&#8211; Ensured reliable <strong>Conversion Tracking Events</strong> to gather valuable data.​</p>
<p>&#8211; Optimized the <strong>Merchant Centre feed</strong> to improve visibility and engagement.​</p>
<p>&#8211; Utilized data-driven <strong>insights and innovative tools</strong> to continuously refine our campaigns.​</p>
<p>All of these efforts were seamlessly coordinated by our dedicated and experienced <strong>media team</strong> so that all elements worked in harmony.​</p>
<p style="text-align: center;"><strong>The Bonusan Performance: A snapshot of a 2-month Google Ads Overview​</strong></p>
<p>Let&#8217;s take a closer look at the impressive results of a <strong>2-month Google Ads</strong> campaign for Bonusan in the Netherlands:​</p>
<p>✔<strong> ROAS of 21​</strong></p>
<p><strong>✔ Conversion rate of 14.21%​</strong></p>
<p>But the success story doesn&#8217;t end there! Bonusan has also achieved positive results with Google Ads in other European markets. Some examples are the following:​</p>
<p><strong>✔ Spain:</strong> ROAS of 13​</p>
<p><strong>✔ Germany:</strong> ROAS of 19​</p>
<p><strong>✔ Belgium:</strong> ROAS of 8​</p>
<p>The above figures speak volumes about our <strong>expertise</strong> and the value we bring to the table! Speaking of which&#8230;​</p>
<p style="text-align: center;"><strong>How we Add Value to Your Brand​</strong></p>
<p>These metrics may look impressive, but they are more than just numbers. They demonstrate our <strong>deep understanding of the e-commerce landscape</strong> and our commitment to delivering <strong>consistent results for our clients</strong>.​</p>
<p>If you are looking for a partner that combines <strong>knowledge with proven results</strong>, BAAS DIGITAL&#8217;s work for Bonusan through Google Ads is an example of our capabilities!​</p>
<p>So, if you want to <strong>improve your brand&#8217;s e-commerce performance, BAAS DIGITAL</strong> is here to help. Let&#8217;s get in touch and <strong>create a success story tailored to your needs!​</strong></p>
<p>​</p>
<p>The post <a href="https://baasdigital.com/success-in-e-commerce-an-insight-into-our-work-for-bonusan-with-google-ads/">Success in e-commerce: An insight into our work for Bonusan with Google Ads​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
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		<title>New international B2B campaign by BAAS DIGITAL for PANTHERUN​  ​</title>
		<link>https://baasdigital.com/news-pantherun/</link>
					<comments>https://baasdigital.com/news-pantherun/#respond</comments>
		
		<dc:creator><![CDATA[katerinap@baasdigital.com]]></dc:creator>
		<pubDate>Thu, 28 Sep 2023 12:04:19 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[BAASDIGITAL]]></category>
		<category><![CDATA[Performance advertising]]></category>
		<category><![CDATA[digital marketing]]></category>
		<guid isPermaLink="false">https://baasdigital.com/?p=120685</guid>

					<description><![CDATA[<p>BAAS DIGITAL is expanding its customer base with another international partnership, this time with a leading brand from India. It is &#8220;Pantherun&#8220;, [&#8230;]</p>
<p>The post <a href="https://baasdigital.com/news-pantherun/">New international B2B campaign by BAAS DIGITAL for PANTHERUN​  ​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-ccp-props="{&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559683&quot;:0,&quot;335559685&quot;:0,&quot;335559731&quot;:0,&quot;335559737&quot;:0,&quot;335562764&quot;:2,&quot;335562765&quot;:1,&quot;335562766&quot;:4,&quot;335562767&quot;:0,&quot;335562768&quot;:4,&quot;335562769&quot;:0}"><b><span data-usefontface="false" data-contrast="none">BAAS DIGITAL</span></b><span data-usefontface="false" data-contrast="none"> is expanding its customer base with another international partnership, this time with a leading brand from India. It is </span><span data-usefontface="false" data-contrast="none">&#8220;</span><a href="https://pantherun.com/"><b><span data-usefontface="false" data-contrast="none">Pantherun</span></b></a><span data-usefontface="false" data-contrast="none">&#8220;, an innovative cybersecurity company that is dynamically redefining the way data is protected in the digital world. The </span><span data-usefontface="false" data-contrast="none">company&#8217;s unique technology enables real-time encryption while making data leaks and breaches ten times more difficult.</span>​</p>
<p data-ccp-props="{&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559683&quot;:0,&quot;335559685&quot;:0,&quot;335559731&quot;:0,&quot;335559737&quot;:0,&quot;335562764&quot;:2,&quot;335562765&quot;:1,&quot;335562766&quot;:4,&quot;335562767&quot;:0,&quot;335562768&quot;:4,&quot;335562769&quot;:0}"><span data-usefontface="false" data-contrast="none">The campaign aims to highlight the business benefits of integrating </span><span data-usefontface="false" data-contrast="none">Pantherun</span><span data-usefontface="false" data-contrast="none"> technology into products and services in the form of software </span><span data-usefontface="false" data-contrast="none">or chip hardware technology. The campaign&#8217;s creative strategy, encapsulated in the slogan &#8220;</span><b><span data-usefontface="false" data-contrast="none">Securing your competitive Edge</span></b><span data-usefontface="false" data-contrast="none">&#8220;, is aimed at </span><span data-usefontface="false" data-contrast="none">businesses, showing them that they can strengthen their competitive edge by reinforcing the security of their data.</span>​</p>
<p data-ccp-props="{&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559683&quot;:0,&quot;335559685&quot;:0,&quot;335559731&quot;:0,&quot;335559737&quot;:0,&quot;335562764&quot;:2,&quot;335562765&quot;:1,&quot;335562766&quot;:4,&quot;335562767&quot;:0,&quot;335562768&quot;:4,&quot;335562769&quot;:0}"><span data-usefontface="false" data-contrast="none">With the main objective of raising brand awareness, the launch of the campaign is communicated on</span><b><span data-usefontface="false" data-contrast="none"> LinkedIn, Programmatic &amp; Google </span></b><b><span data-usefontface="false" data-contrast="none">Search</span></b><span data-usefontface="false" data-contrast="none"> platforms, in </span><b><span data-usefontface="false" data-contrast="none">13 countries </span></b><span data-usefontface="false" data-contrast="none">across </span><b><span data-usefontface="false" data-contrast="none">Europe</span></b><span data-usefontface="false" data-contrast="none">, </span><b><span data-usefontface="false" data-contrast="none">America</span></b><span data-usefontface="false" data-contrast="none"> and</span><b><span data-usefontface="false" data-contrast="none"> Asia</span></b><span data-usefontface="false" data-contrast="none">, for the period of September to October. It is expected that the </span><span data-usefontface="false" data-contrast="none">collaboration will continue in the coming months.</span>​</p>
<p>The post <a href="https://baasdigital.com/news-pantherun/">New international B2B campaign by BAAS DIGITAL for PANTHERUN​  ​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
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		<title>&#8220;Daphne and Thales on a Green Mission&#8221;​  New activation from BAAS DIGITAL for Greenpeace Greece​</title>
		<link>https://baasdigital.com/daphne-and-thales-on-a-green-mission/</link>
					<comments>https://baasdigital.com/daphne-and-thales-on-a-green-mission/#respond</comments>
		
		<dc:creator><![CDATA[katerinap@baasdigital.com]]></dc:creator>
		<pubDate>Mon, 10 Jul 2023 08:18:37 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Creative Automation]]></category>
		<category><![CDATA[BAASDIGITAL]]></category>
		<category><![CDATA[Performance advertising]]></category>
		<category><![CDATA[digital marketing]]></category>
		<guid isPermaLink="false">https://baasdigital.com/?p=120677</guid>

					<description><![CDATA[<p>The successful collaboration of BAAS DIGITAL with Greenpeace Greece in the field of performance marketing is extended with a new [&#8230;]</p>
<p>The post <a href="https://baasdigital.com/daphne-and-thales-on-a-green-mission/">&#8220;Daphne and Thales on a Green Mission&#8221;​  New activation from BAAS DIGITAL for Greenpeace Greece​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The successful collaboration of BAAS DIGITAL with Greenpeace Greece in the field of performance marketing is extended with a new action that includes the creation of learning stories for children in the form of e-books.​</p>
<p>The new series of stories, titled &#8220;Daphne and Thales on a Green Mission&#8221;, aims to highlight the importance of protecting local fruits and vegetables that are endangered by monoculture practices, as well as the value of eating right with pure, seasonal and high-quality local products. The first mission of Daphne and Thalis is to help a tomato called &#8216;Toula Domatoula&#8217;, threatened by the winter cold, to find its way to summer.​</p>
<p>​The first story is already available at <a href="https://eshop.greenpeacegreece.org/ebook/">https://eshop.greenpeacegreece.org/ebook/</a>. With every purchase of an e-book from the organization&#8217;s e-shop, you support Greenpeace&#8217;s work for healthy, sustainable food that is affordable and accessible to all.​</p>
<p>The concept, copy, illustrations and design for the social media promotion were created pro bono by BAAS DIGITAL. The campaign is already being communicated through Greenpeace&#8217;s social media channels.​</p>
<p>The post <a href="https://baasdigital.com/daphne-and-thales-on-a-green-mission/">&#8220;Daphne and Thales on a Green Mission&#8221;​  New activation from BAAS DIGITAL for Greenpeace Greece​</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
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		<title>New digital campaign by BAAS DIGITAL for Flamigel® in Greece.</title>
		<link>https://baasdigital.com/new-digital-campaign-by-baas-digital-for-flamigel-in-greece/</link>
					<comments>https://baasdigital.com/new-digital-campaign-by-baas-digital-for-flamigel-in-greece/#respond</comments>
		
		<dc:creator><![CDATA[katerinap@baasdigital.com]]></dc:creator>
		<pubDate>Wed, 26 Apr 2023 11:31:55 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[BAASDIGITAL]]></category>
		<category><![CDATA[Performance advertising]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[B2B digital communication]]></category>
		<guid isPermaLink="false">https://baasdigital.com/?p=120507</guid>

					<description><![CDATA[<p>BAAS DIGITAL has launched a new digital campaign for Flamigel® in Greece, following successful partnerships in Belgium, Luxembourg and the [&#8230;]</p>
<p>The post <a href="https://baasdigital.com/new-digital-campaign-by-baas-digital-for-flamigel-in-greece/">New digital campaign by BAAS DIGITAL for Flamigel® in Greece.</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>BAAS DIGITAL<span style="font-weight: 400;"> has launched a new digital campaign for</span> Flamigel® in Greece<span style="font-weight: 400;">, following successful partnerships in Belgium, Luxembourg and the United Kingdom. The popular pharmacy product </span><span style="font-weight: 400;">of Flen Health</span><span style="font-weight: 400;">, known for its innovative composition for faster wound healing, has entrusted BAAS DIGITAL with its digital communication in Greece. </span></p>
<p><span style="font-weight: 400;">The exclusive representative of the product in Greece is </span>Galenica SA<span style="font-weight: 400;">, one of the largest Greek pharmaceutical companies with a strong background in innovation and research.</span></p>
<p><span style="font-weight: 400;">BAAS DIGITAL undertook the creation of content on behalf of the brand and adapted the Belgian concept to Greek standards. The </span>media strategy aims at increasing brand awareness and generating interest in Flamigel® in Greece. The campaign will be rolled out in two stages, with the first stage set to run on Meta and YouTube platforms from April to May.</p>
<p>Flamigel® is a trusted brand with a proven track record of success, and BAAS DIGITAL&#8217;s expertise in digital marketing will undoubtedly contribute to the brand&#8217;s continued growth<span style="font-weight: 400;"> in Greece.</span></p>
<p>The post <a href="https://baasdigital.com/new-digital-campaign-by-baas-digital-for-flamigel-in-greece/">New digital campaign by BAAS DIGITAL for Flamigel® in Greece.</a> appeared first on <a href="https://baasdigital.com">BAAS DIGITAL</a>.</p>
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