​BAAS DIGITAL is pleased to announce its new collaboration with the largest Dutch tourism and transport organization, focusing on the digital communication of two of Europe’s leading camping tourism platforms.​

Together, these platforms provide travelers with access to more than 14,400 campsites across 44 countries, supported by 196,700 user reviews. Visitors can search and book the perfect campsite for their holidays, enjoying a wealth of options and information at their fingertips.​

BAAS DIGITAL has undertaken the organization’s digital strategy in Germany and the Netherlands, with the objective of strengthening brand awareness and preference, while driving booking growth.​

The comprehensive digital strategy includes:​

• Campaign Launch: With the creative concept “Go all the way”, the campaign inspires travelers to embrace the ultimate camping experience, taking full advantage of the unique benefits and services offered by the platforms.​
• Performance Advertising: Highly targeted campaigns on Google and Meta aim to maximize conversions. BAAS DIGITAL leverages Google Performance Max and Search campaigns, as well as META Advantage+ sales, to effectively reach the core audiences.​

Impressive Early Results​

Within the first two months of the campaign, BAAS DIGITAL achieved a remarkable 15x ROAS, delivering outstanding performance across Google Performance Max, Search, and META Advantage+ sales campaigns. These results once again highlight the effectiveness of the strategy and BAAS DIGITAL’s proven ability to deliver measurable results for its clients.​