Delta Clima

Client

Delta Techniki

Time period

2018 - Today

Country

Greece

Services

B2B Awareness & Traffic Campaigns, Rebranding

As a powerhouse in HVAC, Delta Clima offers a wide range of products and services for professionals in the construction sector. Leading the way since 1980 with the introduction of heat pump technology in Greece, Delta Clima remains innovative in creating the “climate of the future”. With the competition hot on the trail, BAAS DIGITAL was asked to come up with the right digital strategy and reach a niche B2B audience by highlighting the company’s expertise in heat pump technology. And so we did! An important recognition of our work was the “Best Social Media Promotion” award, which was presented to Delta Clima by Mitsubishi Electric Hydronics & IT Cooling System at the Mitsubishi Distributors Awards 2022. And that is not all! We kept up with the pace of innovation by reimagining the brand identity of Delta Clima and refreshing all motion creatives so that a new, exciting era for the company could begin!

And the journey continues with the same zeal!  In 2025, on behalf of Delta Techniki S.A. Group, BAAS DIGITAL designed and implemented the campaign for the launch of Zealux Electric Limited’s heat pumps in Greece. With the creative concept Zeal for the technology of tomorrow—a play on the brand name and the Greek word Ζήλος (= zeal)—the campaign harnesses the strength of the term by linking it directly to the brand, boosting awareness of the new player in the Greek market. The campaign strategy includes targeted Performance Advertising on Google and META platforms, aimed at both consumers and professionals.

Meta Campaigns (December 2019 – January 2023):

42.9M

Impressions

1.7M

Unique Reach

138.8K

Link Clicks

25.27

Frequency